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面試圣經：如何全面調查心儀的公司

來源：考試大發(fā)布時間：2012-10-19

　　Doing research on a company is one of the first steps to tailoring your job application and prepping for an interview. One of the more common ways people learn about the company is by googling it and seeing what kind of articles pop up in their search. Another way is to read the company’s "FAQ" or "About Us" section. But if you rely on those sources alone, you will be only scraping the surface of the company. You’ll also be reading the same things other competing job candidates will be reading. To get a leg up on your competitors, check out these little known sources:
　　調查新公司是寫申請和準備面試的第一步。普遍采用的方式是上網搜索這家公司，看看能查到點什么內容。另一個方法是，看看該公司的“常見問題”和“關于我們”的板塊。但如果你僅僅依靠這些信息來源，那你就無法深入了解新公司。你也會讀到你的求職競爭對手們會讀到的內容。要立于對手之上，就要找到以下不為人所知的內容。
　　10-K filing
　　財務報表
　　It’s very possible that the company you are applying to is public, and all public companies have to file a 10-K filing. The Form 10-K is basically an annual report compiled by companies that summarizes the firm’s performance. You’ll be able to see information on where the firm is going, what they’re investing in, their competition, and where the majority of their revenue comes from. You’ll be able to discern the firm’s strengths and weaknesses, which will be helpful when you’re figure out what value you can bring to the company. You can usually find the 10-K document in the investor’s section of the corporate website.
　　你申請的公司很可能是上市公司。上市公司必須上交財務報表。大致說來，財務報表是由公司編輯的、能共大致反應公司運營狀況的年度報表。通過這張報表，你可以看出公司的運營方向，投資項目，競爭情況和他們的收入主要來源。你也能看清他們的強項和弱項，幫助找到自己在公司所能發(fā)揮的價值。通常在公司網站的投資板塊就能找到財務報表。
　　Annual report
　　年度報表
　　The annual report is a different document from the 10-K and is pretty much a summary of the 10-K findings with less numbers and details and is in a format that is easier for laymen to understand. Reading the annual report and 10-K filing will help you have a better sense of what direction the company wants to take and its future goals. Having this knowledge will make it easier for you to better align your answers with the company’s goals.
　　年度報表和財務報表不同。年度報表概括了財務信息，沒有太多數字和細節(jié)，其格式有助于初來乍到的員工理解。閱讀年度報表和財務報表能夠更好地感知公司的運行方向和未來目標。有了這些概念，你面試時的作答能夠與公司目標更加匹配。
　　Press releases
　　新聞公報
　　The press releases can be found in the "Press" section of the corporate website and are official documents stating company announcements. It’s helpful to read these documents because they are usually up to date and you’ll have a good sense of what kind of image the company wants to present and what’s important to the company.
　　在公司網站的“新聞”板塊就能找到新聞稿。新聞公報是公司聲明的官方文件。新聞公報經常即時發(fā)布，所以有助于了解公司將要推出的形象和公司的重點項目。
　　 Competitor’s documents
　　對手資料
　　When you’re done reading up on your dream company, be sure to check out similar documents on its competitor’s website. This will help you learn more about the industry and help you come up with new suggestions that your target company will be interested in exploring. Companies are always on top of what their competitors are doing, so your hiring manager will be impressed to know that you’ve done your research.
　　讀完了心儀公司的信息，就一定要看看其競爭對手網站上的同類內容。這樣做有助你更好地了解這項產業(yè)，當你心儀的公司問你對公司的建議時，你也可以快速做出應答。很多公司在他們的競爭對手有了動作之后也會緊接著行動，所以面試你的經理如果知道你之前做了這么多調查，一定會對你印象深刻。